Connection Before Content

Episode 154: Why should anyone listen to you?

There’s a new mantra among communicators today. Do you know what it is?

It’s “connection before content.” It means: Before you attempt to impart that fascinating content of yours, make sure you’ve established a personal connection with your audience. Today’s listeners want to know who you are before they’re willing to consider what you have to say.

Episode 154 of the Communication Guys podcast is “Connection Before Content,” where the Guys give 5 principles for establishing the kind of personal connection that will make any audience eager to listen.

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How to Be a Master Emcee

Episode 152: You can be the person who makes the event great

Have you ever wondered if you would make a good emcee?

We tend to think of an emcee as a comedian, but the truth is, there’s a lot more to being a master emcee than just being able to tell a few jokes. When you’re called on to host an entire event, will you know what to do?

Episode 152 of the Communication Guys podcast is “How to Be a Master Emcee,” where the Guys describe the 5 key responsibilities of a great master of ceremonies. You’ll rarely hear these principles taught anywhere else.

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How to Connect with Someone You Hate

Episode 148: Learning to connect with those you disagree with most

Is it possible to connect with someone whose politics or social views are the virtual opposite of your own?

Yes, it is possible—and it’s important that we learn to do it, because the world is becoming more polarized than ever before. How will we solve the problems of the future if we can’t even talk to one another?

Episode 148 of the Communication Guys podcast is “How to Connect with Someone You Hate,” where the Guys describe 5 essentials for beginning to connect with someone whose views are nothing like your own.

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