How to Make a Boring Topic Fascinating

Episode 83: How to Make the Mundane Magnetic

Think your product or company could use a little more sizzle? Meet Hollywood editor Marc Elmer, who helped turn the topic of alligator trappers in the Louisiana bayou into the internationally successful TV series “Swamp People.”

Today’s Communication Guys podcast is “How to Make a Boring Topic Fascinating,” where Marc explains to the Guys the techniques that Hollywood professionals use to develop a rabid fan base for even the most unexpected topics.

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