PRESENTATION SKILLS

Know the Features but Talk About Results

Episode 106: What Fascinates You Might Bore Your Listener

Are you trying to pitch a product or service, but for some reason your customer just doesn’t seem interested? Are you proposing a partnership—either with a business colleague or with a romantic interest—but your proposal is being greeted with a yawn? You might be making a classic marketing mistake.

Episode 106 of The Communication Guys podcast is “Know the Features but Talk About Results,” where The Guys describe the subtle differences between features, benefits, and results, and the role that each plays in making a successful pitch.

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The Persuasive Power of Humility

Episode 99: The High Road Doesn’t Always Lead to the Top

Do you ever get tired of conversations where everyone is competing for the spotlight and bragging about their accomplishments? Is boasting, resume padding, and inflated claims of past achievement the only path to success in your career?

In today’s Communication Guys podcast, the Guys discuss an undervalued and overlooked quality that’s finally beginning to receive the attention it deserves. If you really want to learn to stand out from the crowd, this episode is for you.

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How the Best Get to the Top

Episode 98: Why Great Leaders Have to be Great Communicators

How important are communication skills to overall business success? What communication abilities do all great leaders share? What communication blunders do we commonly commit that might limit our career potential?

Today’s Communication Guys podcast is “How the Best Get to the Top,” where The Guys interview Valerie Norton, Chief People Officer of Habitat for Humanity International, about the critical role of communication skills in career advancement.

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Help, I’m Talking and I Can’t Shut Up

Episode 97: How to Get More by Saying Less

Do you ever feel overwhelmed by words? What did Francois Fenelon mean when he told us, “The more you say, the less people remember?” Does endless chatter sometimes seem like a form of mental pollution—and are you contributing to it?

In “Help, I’m Talking and I Can’t Shut Up,” The Guys discuss the incredible power of brevity and explain why, when it comes to modern communication, sometimes less is more.

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5 Things to Never Do with an Audience

Episode 96: Good Intentions can Have Bad Results

Do you know what to do to connect with an audience in a powerful and compelling way? Do you know the five things that a communicator should NEVER do?

In today’s Communication Guys podcast the Guys describe 5 common and seemingly innocent mistakes communicators make that can sabotage your ability to connect with a listener.

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